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DIGITAL MARKETING
This page provides samples of social media, websites, media buying, video, blogging, audio/podcasts, and email marketing explanations.
“The best marketing doesn’t feel like marketing.”
Tom Fishburne
WEBSITE CONTENT/DESIGN
I have built and created content for many websites throughout my career. I currently am the sole manager of the arena website and also built this website. Below is a list of a few sample sites:
VIDEOS
Below are samples of videos I produced, scripted, and/or edited. I also created and directed a livestream series for the arena with weekly artists from all over the country that performed through our Facebook page live during the pandemic.
NFL Alumni Draft Analysis
Celebrating Women 2021
Live Out of the Arena Jocelyn & Chris Arndt Promo
MEDIA BUYING
I have purchased media for events and businesses large and small. In my current position I am responsible for media buying for 90% of the shows that come through our arena. This includes television, radio, social media, billboards, newspaper, and streaming services. I have worked closely to negotiate prices and prime space. I have also created partnerships with media partners to receive free advertising and promotion. Below are a few examples of events I have bought media for.
BLOG POSTS
EMAIL MARKETING
I have used many email marketing platforms with great success. In my current position was was able to increase our subscribers by 37% in six months.
AUDIO/PODCASTS
I have produced, hosted, and been a guest on many podcasts both professionally and personally. At one point I had a podcast that grew over 700% from the first to second year making it the fastest growing podcast in its category.
EQUAL RIGHTS PODCAST
I was a guest speaking about my non-profit created to help ratify the ERA.
SOCIAL MEDIA
I have been managing social accounts for businesses since 2005. I currently manage multiple accounts having increased followers organically by over 300%. I have experience using many analytical tools and adapt quickly to new software. I am a member of the social media club and hold multiple social media certifications.